Coca-Cola changed its formula… and went under in 79 days
1:46
YouTubeCapital Mental
Coca-Cola changed its formula… and went under in 79 days
En 1985, Coca-Cola cometió uno de los errores más famosos de la historia empresarial. Cambió su fórmula original, lanzó New Coke y creyó que había tomado una decisión lógica respaldada por pruebas con casi 200.000 consumidores. Pero el mercado no reaccionó como esperaban. La gente no sintió que les cambiaran un refresco. Sintió que ...
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Coca-Cola APUESTA fuerte por México… ¿por qué?
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explanation: Coca Cola tracked people’s preferences on mixing flavors on drinks and with them getting info from the machine it gives them ideas for new flavors which made the company billions they also added cameras to see peoples reactions if they like the drink or not #viral
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